Project
empyri
Deliverables
Name Development
Brand Design
Packaging Design
Website Design + Dev
Social Media Assets
empyri launched in 2020 with a mission to pioneer skincare powered by cannabis roots—an overlooked part of the plant with a rich therapeutic history. Unlike other cannabis beauty brands, empyri uses no THC or CBD, focusing instead on clean, evidence-based formulations.
The ask was to bring the brand to life from the ground up—developing the name, positioning, website, social strategy, launch PR, and product storytelling for this highly differentiated wellness company.
The ask was to bring the brand to life from the ground up—developing the name, positioning, website, social strategy, launch PR, and product storytelling for this highly differentiated wellness company.
